Hi
I have 5+ years of experience doing web analytics, website testing, and managing tag management accounts. I have run over a hundred website tests and have been instrumental in coming up with website testing ideas based on analysis I have done. I have also managed tag management solutions for multiple companies with dozens of various analytics tagging requirements, as well as managing all 3rd party tag implementations. I have experience in Google Analytics, Adobe Analytics, Tealium, Google Tag Manager, Dynamic Tag Management, Optimizely, and Adobe Target.
This include:
Facebook Ads
Google Adwords
-Planning and budgeting for long-term Search Engine Optimization
-Email Marketing Campaigns
-Both online and off-line web-based marketing
Website analytics
Google Ad Manager
--Implementing pixels via DTM and GTM
Creating weekly and monthly reports on campaign progress
All Analytics ( both Google Analytics and Adobe Site catalyst)
All A/B testing (Adobe Target and Google Experiments)
All Audience Segmentation (Audience Manager and Google Remarketing Lists)
All Analytics, Tags, Pixels, Data Layers implementation (Google tag Manger and Adobe Tag Manger)
Looking forward to chatting with you,
Cheers
Arshad