Mohini D.

In ecommerce, we need to sell goods to customers whom we cannot see or have direct interaction with. Since the beginning of my career, I have been training just to do that! I am passionate about everything related to ecommerce spanning across brand launches, web sales, visual online merchandising, user experience, website developments to digital operations. Process oriented in my approach yet always open to embrace ambiguities and learn from them. Ambitious to learn, dedicated to teach. Always valuing data. as W. Edwards Deming rightly said, "In God We Trust, All Others Must Bring Data!" I am an expert at: 1. Customer Acquisition Strategy and Funnel: Brand Awareness Purchase Decision Retention, Up & Cross Selling Visual Merchandising 2. 3P Sales Channel Growth: Marketplaces Launch Distributors Activation Ad Strategy & Execution Content Creation & Promotion Customer Feedbacks Global Expansion 11 years of Corporate Experience: Company Name: PetSutra Revenue growth via. 3P & D2C Channels Pet Supplies | Jun 2017 - Jan 2022 Company Name: Bonhomia Coffee Revenue Growth (3P & D2C) FMCG & Electronics Appliance | Jan 2016 - May 2017 Company Name: Paytmmall Category Manager & Merchandiser FMCG & Babycare Category | Feb 2015 - Dec 2015 Company Name: Scholastic Revenue Growth & Strategy Publishing House | Jul 2013 - Feb 2015 Company Name: Flipkart Visual Merchandising Books & Fashion Category | Dec 2011 - Jul 2013