Writer and Social Media Expert

We are looking for a professional writer with expertise in social media, marketing, strategy, web writing, and research. Our team is working on a Social Media Strategy for a retirement home and needs help with writing sections on social media engagement strategies, metrics, and internal marketing. Your job would be to recommend engagement strategies and techniques for an organization that is looking into creating its Facebook and Twitter pages, updating the website and connecting all these channels to improve audience and staff engagement, fundraise, provide customer service and advice, etc. We will pay $500 for this work. This is part 1 of this project. If we like your work, we may consider involving you in the next stages with additional pay (we will negotiate as we go). About 25% of the document has already been completed by our team and by the time you start, we will have completed close to 50% - all the soft sections on benefits of media, organizational objectives, SWOT, environmental analysis (sections 1 to 6). We have also amassed quite a bit of research and background material, so you will have quite a bit to start with. You will be responsible for writing 3 sections (7,8, 9). You will start the work as soon as we award the project (hopefully Nov 10) and will be required to produce draft 1 by November 15 and the final draft by the end of November. You will be submitting sections as soon as you complete them, with Draft 1 of section 7 due on Nov 13 and sections 8 and 9 by Nov 15. We reserve the right to cancel the project if the work you produce on Nov 13 is below our expectations. You will need to do your own research for the sections you are going to be responsible for (see attached document for more details): 7. Social media engagement (7 pages at least, Milestone 1: $200 released upon successful completion) 8. Evaluation and continuous improvement (5 pages at least, Milestone 2: $200 upon successful completion) 9. Internal marketing (Communications plan) (3 pages at least, Milestone 3: $100 upon successful completion) We will put $200 in Escrow upon the project start. If your work is exceptional, we will consider a bonus. The attached outline is the starting point and you may adjust it based on your expertise and recommendations. ALL drafts (including Draft 1) must be: - at least 15 pages combined for your sections (7, 8 and 9) - provide clear recommendations and be specific to our organization (not to recycle your previous work) - be written in text, not a bunch of bullet points - logical structure and flow - free of grammatical and stylistics errors - use professional charts and graphs to back up your recommendations - look clean and professional (even for drafts) - use formal language and avoid colloquialism - written in plain language and be understandable by non-technical audiences - Be original (pass Copyscape check) and use APA reference style You must be: - Professional writer with expertise in social media, medical, marketing, technical writing, web writing - Have university degree in a related field - Dynamic and able to adapt to changes in requirements and direction - A native English speaker - An individual, not a firm - Friendly, customer service oriented and a team player Please submit your: - Resume - Samples of relevant work If we select you, you will be required to sign an NDA. Once we select you, we will request your Skype ID and availability. We will conduct a short interview via Skype to make our final decision.