Provide high resolution (600 dpi min) EPS file format layered images of the final approved logos as
well as flattened jpeg and pdf formats of the final approved logo.
• To be used in print, web, billboards, banners and signage.
• To be created in full color, single-color and black & white.
• Possible Logo Elements:
• Space
• 3 Mountain Ranges
• Gem or Jewel
• Refuge, Sanctuary, Peaceful
• Rural, Country, Wild
• Windmill
• Keep the Logo Simple
To set of standards for the design of documents, signage, directional way finding signage and any other form of other brand identifier. To be used to ensure complete uniformity in style and formatting wherever the brand is used to ensure no dilution of that brand.
• Color Treatments
• Approved Fonts: Print and Web
• Design for: Letterhead, Business Card, Department Badges/Shoulder Patches, Community
Information Rack Card (Tri-Fold), Expanded Community Information Brochure, Billboard, Print Ads,
PowerPoint Presentation, Secondary Logos for Partners (Restaurants, Attractions, Services, etc.),
Event Rack Card (Tri-Fold), Business Recruitment Packet.
• Designer to provide 2 logo and 2 Style Guide design concepts 15 work days after contract award forreview and selection of steering committee and before proceeding.
• The steering committee and/or town may make up to 5 revisions of the selected concept.
• Designer to be available for brand consultation for up to 12 months (meaning; responding to
questions of usage or clarification on style gui