ANDRÉS GUILLERMO HERNÁNDEZ MARTÍNEZ
PhD(C), MSc, Business manager.
I had worked as entrepreneur, manager, researcher, consultant and university professor in strategic management of organizations, product desing, strategic alliances, digital marketing, organizational mindfulness, business development and organizational transformation, and managerial skills development. All from an evolutionary perspective and rooted in design sciences and action sciences. Likewise, I have worked on topics related to higher education, such as the management of research, the development of pedagogical models and the creation of educational programs in management.