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White Hat SEO is a form of search engine optimization (SEO) which follows all search engine guidelines and algorithms to help websites appear higher in organic search results. Unlike Black Hat SEO which uses techniques which might be considered unethical and can get a website's content removed from results, White Hat SEO focuses on making websites more user-friendly and content easier for search engines to index.

When looking for a freelance White Hat SEO specialist, it is important to get them to do an assessment of your website in order to understand your website’s current state and where the optimization efforts should be focused. They should be able to create a detailed plan of improvements for the content as well as the technical aspects of the website. They also need to have knowledge about Google trends and changes in algorithm updates.

The interview process is vital when selecting the right person for your project. Ask questions about their experience, projects they’ve completed and what techniques they use. Additionally, they should be confident in their analytical skills and understand how sometimes small changes can have big impacts on an overall website optimization plan. Depending on the skill and level of experience, professional White Hat SEO specialists typically charge between $20-150 per hour.

Freelancer.com is the perfect platform for you to make your selection now. On Freelancer you will find experienced professionals with satisfactory feedbacks as well as reliable reviews, enabling you to narrow down your selection. Best of all, you will find competitive pricing guaranteed by Freelancer’s protection policy. Start now to hire the perfect White Hat SEO specialist for your project!